New │New Type of Multimedia Cloud App Creation Platform
Impact │ Facilitate the Digital Transformation of Traditional Publishing Industry
Key│Complete the Process of Innovative Service Provision and Digital App Publishing
Evidence │Awarded WITSA 2014 Global ICT Excellence Award in mobile application, IT Month 100 Innovation Award, and Ministry of Economic Affairs Traditional Industry Value Added Award, etc. Think about your daily life.
In the morning, you use an App to check the bus schedules and the traffic condition. In commuting, you play a game for passing time or read news as well as electronic books on-line with the help of an App. After work, gourmet Apps provide the best locations for food and having fun as well as discount coupons to save your wallet.
The blessing technology for Content provider Viewing the future trend that Apps (Mobile Applications) have become the new media providing digital content, no provider in the content industry does not look for a fast approach creating an App to keep pace with digital publishing. However, some difficulties lie ahead of them such as the long duration for developing an App, the high input cost, and the seemly endless communication between program developers and visual designers as well as editors. Under the circumstances, entering into the field of App developing is no doubt a big challenge for content providers.
To assist the innovation and transformation of the industry, Institute of Information Industry (III) developed AppCross, the first in Asia intelligent content automatic creation and production platform for enterprises. “AppCross New Media Content Creation Workshop” supports simultaneously iOS and Android platforms and increases App creation efficiency up to 60% as well as saves up 80% of the production time and optimizes UI/UX interactive interface design. This new technology has been called domestically and internationally the blessing technology in the era of mobile Apps by traditional publishers and content providers.
Create an Innovative Communication Model In fact, Taiwan has the advantages in the areas such as e-books and digital publishing. In addition to the well-established foundation developed by the information technology industry in the fields like research, manufacturing, design, product customization, and marketing, Taiwan also has the high quality publishing capability as well as the kind of customers with strict standards towards end products. With the popularization of new technologies and products, content providers will necessarily be able to enter the markets with greater services.
The most unique attribute of III developed “AppCross New Media Content Creation Workshop” is the realization of simultaneously editing between paper books and e-books. This includes visual design frameworks, cross system code generating platform, and adaptive content presenting engine so that traditional editing process can be integrated into the new design process. E-book designers can easily create an App with a few steps such as element management, editing concept developing as well as packaging and imposition.
AppCross has been adopted by various publishing and content providing companies and successfully assists enterprises in the paper publishing, traditional printing, and television media industries complete the digital transformation process. The derivative investment of the process amounts to 80 million NTDs so that the technology attracts more than 80 traditional paper publishing companies as well as printing service enterprises from Taiwan, Japan, and Malaysia. The end users have reached a million. AppCross also received numerous awards domestically and internationally such as WITSA 2014 Global ICT Excellence Award in mobile application, IT Month 100 Innovation Award, and Ministry of Economic Affairs Traditional Industry Value Added Award, etc.
In the future, III will continuously use this innovative technology to benefit more traditional content providers and assist them to keep pace with the trend related to the creation of digital content by constant research and development as well as technology transformation. With brand new service and up graded products, everyone is ready to face the new era of innovative communication.
Future Vision
In response to the reading habit alternation of modern readers, traditional content providers have to face the trend of digital publishing. Making the best of “AppCross New Media Content Creation Workshop” can not only lower the cost and increase competiveness by the new technology, but also create a whole new model for communication as well as profit generating.