The Arrival of New Tablet Computer MiSS on Market - The First of Techno-Cultural Industrial Synergy Assisted and Guided by MIC/III
Date: 2012/09/17
What kind of sparks will be produced when synergy of hardware ICT industry couples with soft strength of Cultural and Creative Industry? Through years of hard work, Creative Industrial Center of Market Intelligence & Consulting Institute (MIC), a research division of III, actively promotes and counseling to assist National Science Council in developing Digital Archive industry. At implementing the “Bridge Project of Digital Archive and Digital Learning”, Creative Industrial Center of MIC/III successfully plays the role of matchmaker and intermediates BungBungame Technology Inc. in 3C domain with Hong-Gah Museum of Taiwan in the Arts Collection domain to collaborate in the Bridge Project with fruitful result. Today (10/17), MIC invites special guests to host the announcement of market release of MiSS, the first of self-developed powerful tablet computer which is the integration of soft and hardware industries. The VIP co-hosts at the press release are: TCO of III, Dr. Ko-Yang Wang; representative of Bridge Project, VP of MIC, Ms. Wan-Hua Huang; and, Chairman of BungBungame Technology Company, Mr. San-Tai Hsu.
The tablet computer, Nickname MiSS, broke the ice cold impression of 3C merchandise on the market by blending the art collection of Hong-Gah Museum through digital licensing - the famous embroidery fine work called “Twin magpies perching on white plum blossoms, by Suzhou Lu-Men Chien-Ying Embroidery Shop”. The new tablet computer product creates by the synergy of fine arts and creative technology, which fully displays integration of technology and fashion in the forefront of modern fashion trend. Creative Industrial Center of MIC/III provides assistance to BungBungame Technology Inc. with cultural value-added and techno-cultural synergy to enhance industry development with the new deployment at the international market – the soft strength of Taiwan to be seen worldwide is: designs in Taiwan, creates in Taiwan, and made in Taiwan.
III has been providing long term assistance to Taiwan government in the innovative development of SME industry. Dr. Ko-Yang Wang, CTO of III, indicates: “Information technology has been the focus of Taiwan industry development, but with the emerging of creative industry, it is very important to link up and create added value through cross-industry sectors. BungBungame Company combines science technology with art of social science to develop the first Taiwan tablet computer, featuring with the design of classic fine arts collection as value-added, combining esthetical fashion design to present disparity in the market. MiSS is an outstanding tablet computer no matter in hardware technology, or in soft design strength.
Chairman of BungBungame Technology co., Mr. San-Tai Hsu also expresses: “In the past, we have utilized software to prove powerful R&D strength of Taiwan to the world, and now with the announcement of this tablet computer we have proved again that we do have the capability to change the market game rule, strong software development, and integrated resource of hardware industry. While tablet computer market has not yet breaking the price and configuration limitation, we have created a new product not only inexpensive but also with high quality standard. In the future, we will continue the innovative energy to produce product that is the pride of Taiwan, and it will be even more satisfactory for the consumers.”
As matter of fact, III has been in the fifth year of continuing in implementing “Bridge Project of Digital Archive and Digital Learning”. By looking ahead, III will be even more active in providing intermediate and counseling to the different industry sectors such as: restaurant, textile, agency licensing, publishing, brand-name fashion design, digital content, mobile application, and 3D cartoon animation etc, and apply with elements of digital archive to create innovative value-added. By utilizing techno-cultural synergy, III will construct new model of industry development, and increase the cultural contents in the entire industry, as well as value-added to unroll the creativity of technology and cultural industry of Taiwan.